What is a Lead Generation strategy?

March 27 2021

Lead Generation is a marketing activity that helps acquire information useful for building a list of potential clients.

But in our words, Lead Generation is key to business success.

The steps inside the Lead Generation process are:
Step 1: Finding B2B leads
Step 2: Reaching out to leads
Step 3: Qualifying & prospecting high-quality leads
Step 4: Closing leads

If you are looking for online leads and these steps look hard for you, Peak Profile can help to generate leads in the digital world. Just give us a call.

How to create a LinkedIn company page?

March 27 2021

Have you created a LinkedIn company page yet?
Do you know what importance it has for your business?

LinkedIn company pages are created to provide your business with a point of direct contact with your target audience.

Below is a step-by-step guide as to how to create a business page on LinkedIn:

① You need a personal Linkedin profile.
② Click on the Work icon on your LinkedIn homepage in the right-hand corner.
③ Select Create a Company Page.
④ You will need to choose what kind of business you are – small, extensive, educational etc.
⑤ Provide information on your page’s company, identity, and profile – Name, Public URL, Website, Industry, Company Size, Company Type, Company Logo, Tagline.
⑥ You need to confirm you have the right to act on behalf of the company.
⑦ Then click on ‘select create page’.
⑧ The last step will lead you to the Admin View dashboard of your brand new company page, where you can make page changes.

We can help you to optimise your page on LinkedIn; give us a call.

Why your business needs Instagram?

March 27 2021

Instagram can be very beneficial for your business.

Why should you create an account for your company right away?

1. Improves sales;
2. Advanced targeting options;
3. Performance monitoring;
4. Significant relationship between your brand and the fans;
5. Wider audience.

Tip – Don’t forget to use hashtags. They will bring your product or service to the right customer.

Bored of your brand going unnoticed?!

March 27 2021

Your brand needs online marketing more than ever.

We are already part of the most successful stories – be another satisfied client of ours.

Ask for a personalized proposal for your business.

Peak Profile got you covered!

Is your kid using social media better than you do for your business?

March 27 2021

You think you can build a business today without social media?
— Think twice.

Creating content calendar

March 27 2021

There is no success without a plan – Rule #1 if you want a successful business.

Creating a content calendar may be challenging and chaotic if you haven’t done it before or you are alone in the process.

How to manage the process of creating a content calendar easily:

① Determine the length of the calendar. From our experience, the best option is to create a one month calendar;
② Brainstorm a list of ideas. Get a pen and paper or app and start writing down every idea that comes to your mind;
③ Define the type of content you are going to publish. Is it a short post, article or video?

Peak Profile has a creative team to work with you and your content calendar. Please reach out to us!

How to market a product successfully?

March 27 2021

Whether you are B2B or B2C – Know your audience!

How was their day?
What challenges did they face?
What do they want to improve on themselves?
How much money are they willing to spend?
Are they aware of their problems?
Have they used a product like yours before?

Once you get to know your audience thoroughly, you will know which online platforms to be on and what content to create.